Tag: Clients
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How to handle a disgruntled client
When the unexpected occurs and patients come through our emergency clinic doors, we will often face times when owners become very difficult to deal with. Understanding where they are coming from may help diffuse the situation, but not unless you have good communication skills. It’s very a very natural response to become defensive when someone acts…
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VN tips: client communication
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While we know nurses join the veterinary profession for their love of animals, there is so much more to their job description. Veterinary nurses wear many hats covering so many important roles within the clinic. As with veterinarians, client communication is a vital component of their job and can often be one of the most…
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Social media, pt 4 – content creation
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Goals, targeting and platform are really important, but the most important aspect is, of course, content – what will you actually say and will your audience see it? Generating content can be really time-consuming, but one thing I’ve learned is I tend to overthink it – a simple image or short video can really speak…
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Social media, pt3 – choosing the right platform
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Understanding which social media platform will work for your practice really depends on your key audience and the type of content you want to share. Loads of social media platforms exist and I sometimes find I’ve just got the hang of one, only to be encouraged to try a new one. It’s easy to get…
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Social media – getting your practice online
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For the next month, I want to move away from the clinical and medical aspects, and focus on some other demands and challenges part of everyday veterinary life. So, over the next four weeks, I will look at the main considerations when planning social media campaigns for your veterinary practice. As a director of a…
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Inflamenza
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After last month‘s blog on a portmanteaus, it reminded me of another client-derived term that, again, didn’t need too much explanation. It was a complex presentation on an OOH shift – the patient had been seen at their own vet earlier in the day and had received two injections. The original presentation was for being…
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‘Long COVID’ within the veterinary industry
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Despite that all COVID-19 restrictions are due to be removed as early as the end of the month, the long-term impacts of this pandemic have yet to ease and will likely be sending ripples through many professions for the foreseeable future. The virus has already left lasting changes to the landscape of the veterinary industry…
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Euthanasia (part 2): caring for the patient
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Last month we discussed the importance of caring for clients during the process of euthanising their much-loved pet. This month, we focus on your patient. The goals of euthanasia are always to make it as painless, fearless and stress-free as possible for the patient. Pain relief Most patients presented for euthanasia are either suffering from…
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Euthanasia (part 1): caring for the client
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Euthanasia is a big part of our work as veterinarians. Working in an emergency setting, it is something I have to face on every shift. It doesn’t get any easier no matter how many times I have to do it, but I have fine-tuned my approach over the years so each euthanasia process runs as…
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When emotions run high
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Vets have to handle a variety of difficult situations, from delivering bad news to addressing financial difficulties. But when it comes to tackling client grief, awkwardness or anger, it’s a bit like that old children’s book, We’re Going on a Bear Hunt – we can’t go over, under or around it – we’ve got to…